Block party to enhance financial literacy happening at New Orleans’ Baldwin & Co. [Video]

NEW ORLEANS (WGNO) — If you would like to learn more about how to manage your money, there is a chance to learn at a famous New Orleans bookstore.

“To use the power of books and reading, to eradicate mass incarceration, mitigate levels of impoverishment within our communities, and help uplift and eradicate inequities that exist within our systems and institutions,” said owner of Baldwin & Co. DJ Johnson.

Heady goals for sure, but right on brand for Johnson, who owns the bookstore located on the borderline of the Seventh Ward and the Marigny. He formed The Baldwin & Co. Foundation to address those critical needs, but he’s decided to dig a bit deeper.

“There’s something else that plagues our community — finances! And it’s that taboo subject that no one wants to talk about, but everyone stresses about. People stress more about their finances than any other aspect of life,” said …