5 Ways to Make Push Marketing Work for You title=
5 Ways to Make Push Marketing Work for You

Austin nonprofit aims to close racial wealth gap with loans to women of color [Video]

Categories
Women in Business

One woman was able to buy her first home thanks to local nonprofit company JUST, which gives loans to women of color.

AUSTIN, Texas — Isabel Arellano just opened the doors to her new home in Del Valle.

“I felt a lot of excitement,” she said. “To me, it’s one more goal that I have accomplished.”

It was all thanks to Austin-based nonprofit JUST, which helps women entrepreneurs of color with loans.

“JUST gives capital to women entrepreneurs – anywhere from $750, or they can grow up to $15,000 – completely based upon trust,” said Rashidah Alshams, the nonprofit’s community growth and partnerships manager.

Alshams said JUST works to close the racial wealth gap for Black and Latino women in Texas, and the only thing needed for loans is trust.

“We don’t ask for collateral; we don’t assess your credit,” Alshams said. “It’s all about the fact that we’re building trust in our community and want you to trust us as well.”

Because Arellano is an …

How Much Traffic do you Really Need? title=
How Much Traffic do you Really Need?